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Wednesday, April 6, 2011

Would You Get an Ecko Tat for 20% Off for Life?

Since we wrote about Ecko's "Branded for Life" promotion, we wondered if anyone would get a tattoo of the label's logo in exchange for a 20 percent discount for life. The answer was, of course, yes. We spoke with Simon Sanchez, 25, of Houston, Texas who had the "Marc Ecko Cut & Sew Shears" (as opposed to the Ecko Unltd. Rhino) inked onto the back of his left calf over the weekend. Sanchez used to work his local Ecko outlet store and says his wardrobe is mainly Ecko. And at only $100 for the tat, Sanchez expects that the stunt will work in his favor. He's already showed the Ecko employees, who told him he's welcome anytime. Sanchez explained that instead of just "being branded," he's tried to come up with a new significance for the scissors design -- "Something like, 'You can cut the strings between us, but its up to you to sew them back together,' or 'God is a puppet master and he plays with us like puppets, it's time to cut the strings.'"

Would I Get an Ecko Tat for 20% Off For Life? Ahhh, of course the fuck not, but this does beg the question what company's logo would I get tattoo'd on my body for 20% off? Patagonia? Budweiser? McDonalds? I honestly think everyone has their price. What's yours?

PS - When I asked the Lady Friend she screamed J-Crew.

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